It was a typical Friday afternoon, Amar and I were in the midst of editing videos as per our usual schedule. As we discussed various ideas, Amar's dad suddenly walked in and asked us if we had heard the news about the drop in Coca-Cola prices. Completely taken aback, I denied any knowledge of such news. It was then that he informed us about the relaunch of the old and famous Campa Cola cold drink by Reliance. With its pet bottles priced at an incredibly low Rs.10 and an innovative marketing strategy, it had become a sensation in the market. As soon as we heard this, Amar and I immediately knew that this was great content material!
Without wasting any time, we quickly got ready and headed to the nearest Reliance Smart store to shoot our video.
While we were at the Reliance Smart store shooting our video, Amar and I got another idea for a video. We thought it would be interesting to compare the taste of Coke and Campa Cola and get people's reviews on which one they preferred. So, we bought a bottle of Coke and a bottle of Campa Cola and started discussing who should taste them for the video.
Initially, we thought that we would get our family members to taste the drinks, but Amar came up with a better idea. He suggested that we ask strangers to taste and review the drinks, as it would provide a more diverse range of opinions. So, we decided to approach people in our building compound on a Sunday, when we thought there would be more people around.
We set up our camera and approached people who were either relaxing or walking around the compound. To our surprise, many people were happy to participate and give their honest opinions on the taste of the drinks. It was great to hear such a wide range of perspectives, and we were able to capture some really interesting footage for our video.
In the end, we had a great time shooting both videos and were satisfied with how they turned out. We hope you enjoy watching them as much as we enjoyed making them.
Check out the links below to watch the videos!
Reel Date - 17th March & 20th March, 2023
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